Business Plan for Solar and Wind Powered Street Lights for Norway
The overarching goal of this business plan is to two-fold: (a) to obtain start-up funds in the approximate amount of five million kroner from the Norwegian government, represented by Innovation Norway; and (b) to sell or rent solar and wind hybrid powered street light-emitting diode (LED) lamps to the Norwegian government (http://www.innovasjon norge.no).
The solution envisioned in this business plan is based on proven, cost-effective technologies and will provide significant economic and environmental benefits by reducing the energy requirements for the country’s tens of thousands of street lights. Not only is there a reduction in greenhouse gas emissions because the solar- and wind-generated energy is stored in a battery, light-emitting diode (LED) systems operate more efficiently than their incandescent counterparts, with the following being among the most salient benefits:
Long life. The long life of LED lighting means that lamp changing and lamp failures are a thing of the past. LED lighting life is up to 100,000 hours. In a typical night time burning situation, this equates to approximately 25 years.
2. Reliability. LEDs, as electronic devices, offer superb reliability over conventional lamps.
3. Maintenance free operation. No routine maintenance is required to ensure continued performance, so reducing costs and avoiding the possibility of missed maintenance.
4. Energy efficient. With advanced LEDs, luminaire design, energy efficient operation is ensured.
5. Environmental benefits. Lamp disposal problems are eliminated due to the long life of LED lights, and no resources are used in routine maintenance.
6. New lighting possibilities. New luminaire designs are made possible by the small size of LEDs and eliminating the need to allow for maintenance required for conventional lamps (Solar powered LED lighting, 2011, para. 3).
7. Simply replacing traditional streetlights with LED bulbs could avoid 258 million metric tons of CO2 and save up to $280 billion per year (Trisolini, 2009).
8. Rapid adoption of LED lights by cities over the next twenty years could reduce electricity demands from lighting by 62% (Trisolini, 2009)
9. Converting the 272,000 traffic signals in the United States to LED bulbs could yield net emission savings of approximately 2,162,000 tons a year (Trisolini, 2009).
Given the significant benefits that can be realized through the use of solar-wind power hybrid LED street light systems, it is not surprising that many major cities around the world have deployed these systems in recent years. For instance, Trisolini reports that, “Los Angeles has recently embarked on an initiative to retrofit 140,000 streetlights with LED bulbs, reducing its annual greenhouse gas emissions by 40,500 tons per year (while saving $10,000,000 annually)” (p. 863). Likewise, a number of other major cities in the U.S. have recognized the benefits of LED street lights, including Chicago, where the city has saved $2.25 million a year since 2004 in street lighting costs (Trisolini, 2009).
BACKGROUND AND OVERVIEW
The business plan envisioned herein is supported by a working group of three professionals with expertise in the field of sustainable energy. The working group has developed a set of optimal operational parameters that must be satisfied in order to bring this solution to fruition. Following the identification of a suitable vendor that can provide the supporting technologies in a cost effective fashion, the working group intends to solicit permission from the Norwegian government in Rogaland County situated on the West coast of Norway to pilot test 130 of the alternative energy-powered street lights. The operational characteristics of the 130 pilot test street lamps will be analyzed by a third-party independent Norwegian company for a period of one year in order to verify performance levels in the sometimes-inclement Norwegian climate.
The market for street lights powered by alternative energy sources is currently unlimited in Norway as well as the rest of the European Union nations. Moreover, the market has never been greater for products of this type, and the research and development environment in Norway that emphasizes public-private partnerships are highly conducive to projects of this type. For instance, Hildrum, Finsrud, and Klethagen (2009) report that, “The conditions for doing research in Norway are currently being influenced by decentralization of R&D resources to the regional level. This corresponds with a widespread belief among academics and governments that regionally-based collaborations among public organizations, private industry and R&D are crucial for innovation and value creation” (p. 256).
POTENTIAL FUNDING SOURCE
As with many Western nations, funding for new business start-ups such as the company proposed herein can be achieved through four primary sources: (a) personal savings (including family and friends), (b) debt financing, (c) soft loans or grants supported by government, and (d) equity funding from venture capital institutions or informal investors. In Norway, government-provided funding is obtained primarily from Innovation Norway, a central government-owned institution that provides business and industry development support services (Alsos, Isaksen & Llungren, 2006). Innovation Norway is the Norwegian Government’s most important instrument for innovation and development of Norwegian enterprises and industry. Innovation Norway supports companies in developing their competitive advantage and to enhance innovation. Norwegian enterprises have access to a broad business support system as well as financial means. Innovation Norway provides competence, advisory services, promotional services and network services. The marketing of Norway as a tourist destination is also considered one of the organizations important tasks (Innovation Norway, 2011).
By combining local industry knowledge and international networks with the business ideas and the motivation of entrepreneurs, the foundation for new successful businesses is created. Across the entire spectrum of valuable outcomes that can be realized through informed management, Innovation Norway contributes to the following:
1. Enhancing innovation in Norwegian enterprises and industry
2. Building competitive Norwegian enterprises at both domestic and international markets
3. Promoting Norwegian enterprises
4. Promoting Norway as an attractive tourist destination
5. Securing development in rural areas
6. Transforming ideas into successful business cases
7. Promoting interaction between enterprises, knowledge communities and R&D institutions.
Innovation Norway is the Norwegian government’s official trade representative abroad (Innovation Norway, 2011). The goal of Innovation Norway is to assist Norwegian businesses grow and find new markets. Local presence is therefore of crucial concern to the organization and ease of communication is paramount. With headquarters in Oslo, Innovation Norway is also currently represented in more than 30 countries worldwide and in all Norwegian counties. In addition, Innovation Norway is closely affiliated with the Norwegian embassies and consulates and interested parties can find organizational representatives and advisors worldwide (Innovation Norway, 2011).
POTENTIAL SOURCES FOR SUPPORTING TECHNOLOGIES
Some of the most important operational characteristics of the solar-wind powered street LED lights will be that their battery systems must be capable of remaining operational for at least one week without additional energy input or human assistance and that they are compatible with existing emergency services and surveillance camera installations where they are used. A representative sampling of vendors that could satisfy this and the other material requirements for the initiative envisioned herein is set forth in Table 1 below.
Potential Solar-Wind Powered Street Light Vendors
Qingdao Bofeng Wind Power Generator Co., Ltd.
No.269 Beijing Road, Jiaonan, Qingdao, China (www.qdbofeng.cn)
The company offers a relatively inexpensive 300-watt wind and solar hybrid street lighting system.
$1,400 per street light FOB China
Duggal Energy Solutions (www.lumisolair.com/)
Sturdily constructed, the company’s street lamps use both wind and solar power and have been installed at varied locations including New York City, Pratt Institute, Brooklyn Navy Yard, as well as new installations in Washington, DC and at the University of Hawaii.
$12,600 per street light, FOB New York
Urban Green Energy
(http://www.urbangreen energy.com / index.php)
These solar/wind powered street lamps are mounted to a standard galvanized steel pole that can be made locally and easily swapped with older street lamps. The turbine on top can be either a 300 W. 2nd Generation vertical axis wind turbine (VAWT) or a horizontal axis wind turbine. Mounted on the side of the pole are 2 solar panels made by F3 Solar that are capable of generating up to 80 W. Of power.
-No lamp changes — sealed for life.
-Fully controllable with excellent colour rendition
-Multi combination outputs.
-LED Life expectancy — 25 years +
Prices vary by distributor
Green Column (http://www.wirefreedirect.com / green_column.asp)
The wind and solar powered solution delivers free, renewable energy which is stored in a battery ready to be consumed when darkness falls. Green Columns are already in use all over the UK on footpaths, playgrounds and car parks. (Note: Product’s current battery lasts up to 10 days in mild weather, but only 4-5 days in inclement weather conditions.)
Prices vary by distributor
The following questions will be submitted to potential vendors for the solar and wind powered street LED light systems needed for the initiative envisioned herein.
1. What is your standard length of the masts?
2. What material is they made of?
3. Do you have you alternatives available?
4. What IP level do you have?
5. How many watts and volts?
6. What brightness do your lamps produce (do you have any measurements on this)?
7. Which size of batteries do your lamps use?
What are the physical dimensions of the batteries?
8. Where on the lamp are the batteries located?
9. How long does your lamp operate on one charge?
10. How much LUX dos your lamps supply, and what wind speed / sun is minimum to achieve this level.
11. References for your completed projects.
The responses to these questions and the prices that are quoted for delivery to the Norway facility will determine the optimal strategic partner for this enterprise. In order to take advantage of their expertise in this area, the working group expects to collaborate with the national industrial development agency, Innovation Norway, for this purpose.
Alsos, G.A., Isaksen, E.P. & Ljunggren, E. (2006). New venture financing and subsequent business growth in men- and women-led businesses. Entrepreneurship: Theory and Practice, 30(5), 667-670.
Hildrum, J.M., Finsrud, H.D. & Klethagen, P. (2009). The next generation of national R&D
programmes in Norway: Consequences for action research and regional development.
International Journal of Action Research, 5(3), 255-257.
Innovation Norway. (2011). Retrieved from http://www.innovasjonnorge.no/Contact-us/.
Solar powered LED lighting. (2011). Bright Green Energy. Retrieved from http://www.wire freedirect.com/LED_solar_street_lighting.asp.
Trisolini, K.A. (2009). What local climate change plans can teach us about city power. Fordham Urban Law Journal, 36(4), 863-865.
Get Professional Assignment Help Cheaply
Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?
Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.
Why Choose Our Academic Writing Service?
- Plagiarism free papers
- Timely delivery
- Any deadline
- Skilled, Experienced Native English Writers
- Subject-relevant academic writer
- Adherence to paper instructions
- Ability to tackle bulk assignments
- Reasonable prices
- 24/7 Customer Support
- Get superb grades consistently
Online Academic Help With Different Subjects
Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.
Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.
While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.
Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.
In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.
Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.
We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!
We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.
Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.
What discipline/subjects do you deal in?
We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.
Are your writers competent enough to handle my paper?
Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.
What if I don’t like the paper?
There is a very low likelihood that you won’t like the paper.
- When assigning your order, we match the paper’s discipline with the writer’s field/specialization. Since all our writers are graduates, we match the paper’s subject with the field the writer studied. For instance, if it’s a nursing paper, only a nursing graduate and writer will handle it. Furthermore, all our writers have academic writing experience and top-notch research skills.
- We have a quality assurance that reviews the paper before it gets to you. As such, we ensure that you get a paper that meets the required standard and will most definitely make the grade.
In the event that you don’t like your paper:
- The writer will revise the paper up to your pleasing. You have unlimited revisions. You simply need to highlight what specifically you don’t like about the paper, and the writer will make the amendments. The paper will be revised until you are satisfied. Revisions are free of charge
- We will have a different writer write the paper from scratch.
- Last resort, if the above does not work, we will refund your money.
Will the professor find out I didn’t write the paper myself?
Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.
What if the paper is plagiarized?
We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.
When will I get my paper?
You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.
Will anyone find out that I used your services?
We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.
How our Assignment Help Service Works
1. Place an order
You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.
2. Pay for the order
Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.
3. Track the progress
You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.
4. Download the paper
The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.
PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET A PERFECT SCORE!!!